Covr announces new CEO

Covr, the 3-year-old Boise business formerly known as 1Click Coverage, announced a new name and a new CEO. By new name, think: Covr. By new CEO, think: Bill Benjamin. This is the place to note that Covr targets financial institutions, such as credit unions, and financial advisers, by offering them a platform to sell personal insurance products from about 20 insurers. Bottom Line: counting 50 plus institutions as clients .