Columbia Insurance partners with Betterview to streamline property underwriting

COLUMBIA, MO, March 10, 2021 – Columbia Insurance Group, which provides a full range of property and casualty insurance coverages for small businesses, today announced it is partnering with insurtech company Betterview to streamline its property underwriting processes. 

“Betterview allows us to get a solid actionable read on a property’s conditions without sending out an inspector,” said Scott Mackey, SVP and chief underwriting officer at Columbia Insurance Group. “In particular, the Roof Scoring tool is very useful for us. Roofs can age out of sight for years, but Betterview’s technology helps our underwriters automate their review and response process, especially for policy renewals.”

Betterview’s user-friendly software platform uses geospatial data and machine learning technology to identify major risks on properties, enabling insurance companies such as Columbia to create a faster,  more transparent, and frictionless underwriting process. 

Property data captured and provided by Betterview can be seamlessly integrated into carriers’ quote and underwriting flows to facilitate fast and accurate policy quotations. In addition, the Betterview platform provides underwriters with a clear view of a property’s condition at a moment’s notice to ensure an updated risk profile at time of renewal. 

Established over 100 years ago as part of the mutual insurance movement in the American Midwest, Columbia Insurance Group now provides coverage in 14 states across the country.

“We are excited to bring Columbia Insurance Group onto our platform,” says David Tobias, co-founder and chief of operations at Betterview. “Our companies have  a longstanding relationship. Columbia has watched us grow, and we couldn’t be happier to be formally working together starting today.”

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About Betterview

Betterview was founded with the mission of helping P&C carriers better identify and manage property risk. It was created with a deep, first-hand understanding of the challenges that carriers have faced in obtaining high-quality, actionable insight. Betterview’s remote property intelligence platform enables carriers to provide a better experience to their insureds and agents while improving their bottom line.


About Columbia Insurance Group

Founded in 1889, Columbia Insurance Group is a regional property/casualty mutual insurer focused on providing risk management and insurance solutions for small and mid-sized businesses. CIG markets those solutions exclusively through its network of independent insurance agencies in its 14-state marketing territory. CIG is rated A- “Excellent” by A.M. Best.

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