Chubb launches AI-powered embedded insurance engine

Chubb launched a new AI-powered optimization engine within Chubb Studio, its global technology platform for embedded insurance distribution partnership.

The new capability uses proprietary AI to analyze data and deliver personalized insurance offerings at the point of sale, making it “one of the first solutions” of its kind available to digital distribution partners in the insurance industry.

According to the company, the optimization engine will enable partners to increase customer engagement and build stronger brand loyalty with measurable growth by aligning protection solutions with the unique needs of their customer base.

“The launch of the Chubb Studio optimization engine represents a significant leap forward in how we empower our digital distribution partners to engage their customers, increase conversion and build financial resilience through highly relevant insurance protection. By combining data-driven insights with Chubb’s breadth of products and deep industry and regional market expertise, we’re enabling unique insights for our partners, and delivering tailored insurance products and services that drive results.” – Sean Ringsted, Chief Digital Business Officer at Chubb.