Before:   After:   Refresher: The 4 year-old company and a team of <12 is a construction data company with a mission to make job sites efficient and safe via wireless devices...

Hiscox has announced the launch of its Barcode campaign, which expands its Encourage Courage brand platform aimed at US small businesses. The campaign focuses on the importance of recognizing and...

Cellcontrol, a technology provider for distracted driving, has announced it is changing its corporate name to TRUCE Software. The name change reflects the company’s vision for improved mobile device management...

The Hartford launched a new small business advertising campaign that brings back a live depiction of the company’s historic icon, with the ads told from his perspective for the first time...

Before:   After: Refresher: The San Francisco-based company was established in 2017 to build “the technology platform of the future of the E&S insurance industry.”  

Before:   After: Refresher: Everplans is a New York-based company (and a team of ~25) established in 2012. It has raised $15.5m in funding from several investors, including Transamerica Ventures,...

TX-based retirement plan provider VALIC will now be known as AIG Retirement Services. “The name change to AIG Retirement Services allows us to fully leverage the strength, scale and brand of...

Insurer MORE TH>N has launched MORE TH>N REW>RDS, a new cashback scheme to help loyal customers offset the cost of renewing their insurance. The scheme gives home, pet and car insurance...

Before:   After:   Refresher: Established in 2014, , which raised a total of $1.5m since its inception, is a digital wellness platform for insurance companies to engage with their...

eFuneral Solutions, a subsidiary of Homesteaders Life, has launched a platform to connect funeral providers with the new generation of consumers through a customizable digital storefront. “When we acquired the eFuneral® domain...

Des Moines-based life and annuities insurance provider Fidelity & Guaranty Life has announced a bold new look, a shorter new name and a tagline of Experience the Power of Collaborative. Introducing F&G: ...

Online travel insurance marketplace has a new look. Before:    After: Established in 2006, the visitors insurance (a short-term health insurance for foreign visitors to USA) comparison site enjoys over...

In South Korea, there are over 10,000 residential fires each year, and yet, only 42% of households own fire extinguishers. Cheil, the ad agency of Samsung Fire & Marine insurance, is...

“The insurance category is a competitive space, and there is a need to break through to capture people’s attention. LiMu and Doug bring a much-needed emu-and-human-sidekick elegance to it all....