Blockchain for Insurance

Days after Jack Dorsey resigned as chief executive of Twitter, his other company – Square – announced it’s changing its name. The digital-payments company he owns and runs will now go under the new corporate name of Block. The news came after Facebook adopted Meta as its new corporate name. But why did Square have to change its name in the first place? And what made it pick “Block”? 

Rebranding and reputation enhancements (which is a big part of Facebook’s rebrand) aside, this five-part research report looks at the past, present, and future opportunities for insurance companies looking to understand tomorrow’s marketing speak in order to stand up for a good cause and stand apart from their competitors.