Aviva’s Buddies Combines Friendship and Fun


Launched on August 16, Indonesia-based Buddies is an insurance scheme to allow friends to purchase life and health insurance and earn redeemable points that can be exchanged for gadgets, shopping vouchers, Garuda mileage, or cash. The brand, powered by Aviva’s Astra Life, offers a mobile app to purchase life, health and MyDream insurance, which gives policyholders cash bonus every 3 years until they reach the age of 70. Wait, there’s more. Buddies promises 100% money back guarantee after the policy period is over. Also, different transactions (think: paying premium, sharing with friends), earn policyholders ‘buddy points’ that can be used to purchase furniture, Haagen-Dazs and cupcakes; to name a few. Here’s a look at some of Buddies’ partners:



Bottom Line: insurance can be fun and profitable .