Aviva More Reliable Than Swiss Trains

Following the company’s 2017 UK claims report and a call-to-action for the industry to publish information on how insurers manage claims, Aviva is continuing with its efforts to “bust the myth” that insurers don’t pay claims.




The Gist: In 2017 Aviva paid out 98% of all claims across the group. The company highlights several factors such as paying over £20m every day, while addressing rejected claims that are mostly due to risk not covered in the policy, pre-existing conditions that were not disclosed, missing evidence and fraud. And while “98% of claims paid is a good ratio,” Aviva is working on addressing the 2% by simplifying the policy language, offering enhanced coverage and investing in technology for claims prevention.


Bottom Line: More reliable than Swiss trains.