Aviva launches Premier for larger UK commercial clients

Aviva has launched Aviva Premier, a commercial insurance proposition for larger mid-market businesses with more complex risks.

The offering brings together tailored underwriting, claims, risk-management and relationship support. Clients will have access to regional client relationship managers, dedicated risk consultants, valuation services, claims-preparation support and enhanced underinsurance protection.

For claims, Aviva Premier includes dedicated claims teams and a named claims service manager.

The launch follows a refocusing of Aviva’s UK Commercial Lines business, as the insurer targets growth among larger and more complex commercial clients.

“Aviva Premier follows the refocusing of our UK Commercial Lines business and supports our ambition to grow with larger and more complex UK clients. It brings more of Aviva’s specialist underwriting, claims, risk management and relationship expertise together around the customer, while giving brokers a more aligned proposition and simpler way to trade with us.” – Dave Martin, Managing Director, UK Commercial and Chief Distribution Officer, Aviva.