Amplify Life raises $20 million

Life insurance startup Amplify Life Insurance has raised $20 million in a Series B funding round co-led by Crosslink Capital and Anthemis, with participation from Munich Re Ventures, Moneta Ventures, Evolution Ventures, and Greycroft.

Founded in 2019, the San Francisco-based startup helps consumers compare a variety of life insurance products with a focus on universal life. Amplify claims to have “helped” over 4k customers since launching.

The startup plans to use the new capital to increase its headcount from 100 to around 125, particularly in B2B functions and data infrastructure.