Allianz launches new home insurance product for UK customers

As part of its UK growth strategy, Allianz has launched a new home insurance product to provide more choice for UK homeowners.

The insurer is offering three coverage levels and consumers can obtain coverage through its website, as well as price comparison platforms.

Home insurance is the latest UK personal lines offering from the company, which rebranded its digital car insurance product to Allianz in March and moved its personal lines insurance broker business to the Allianz brand in May.

“We’re very excited to launch our new home insurance product into the UK personal lines market, and provide more choice for customers who are looking for great value protection for their home. We want our customers to feel in control, which is why at the touch of a button they can manage their policy online and make changes without admin fees. We also understand customers may want to speak to someone to make a claim, which is why our product comes with a 24-hour UK claims line which is simple and straightforward to use. We’re extremely excited to extend the Allianz brand to UK consumers, and launching insurance for their homes and cars is a big step in our long-term strategy. This is the next part of our Allianz journey, and we’re proud to provide cover from the number one global insurance brand to UK consumers.” – Serge Raffard, managing director of Allianz Personal.