Alan reveals a bit about its customer acquisition strategy

French health-tech startup Alan announced it has partnered with payroll startup PayFit. One recently raised $13 million and provides health insurance for businesses in a modern way. The other recently raised $5.6 million and allows businesses to handle HR-slash-payroll related stuff. The integration will allow businesses to see relevant data on each dashboard (think: businesses can access their PayFit account and all their Alan information will automatically appear on their PayFit documents) and will be constantly reminded on each brand. Bottom Line: it all boils down to leads. And more leads.