Agency Revolution acquires Forge3

Agency Revolution has acquired agency website platform Forge3 . With this deal, Agency Revolution will combine its marketing automation platform Fuse with Forge3’s ActiveAgency website platform creating a marketing system for the insurance industry.

Founded in 1993, Agency Revolution’s marketing automation platform is used by insurance agents in both personal and commercial lines of business. It enables personalized, multi-touch, cross-channel communications at pivotal points in the customer journey.

“Forge3 has a tremendous reputation in the industry with a 9.9 out of 10 post-launch client rating and five stars on Google. They’ve pioneered the use of interactive website designs to provide insurance agencies with the tools to get found, close business, and deliver a seamless client experience. Forge3’s products and team will remain intact as we combine what they are loved for, high converting insurance websites, with the power of Agency Revolution’s robust marketing automation and workflow capabilities. The result of this partnership is a one-stop solution that meets all the marketing needs for insurance agents.” – Scott White, CEO of Agency Revolution.

“We’re incredibly proud of the website platform we’ve built and the reputation we’ve established over many years working with well over 1,200 independent insurance agencies. Looking forward, we’re excited to combine our proven, best-in-class website platform with Agency Revolution’s leading marketing, content, and communication solution. It’s a powerful combination unlike anything else in the industry.” – Jeff Teschke, founder and CEO of Forge3.