Simply Business launches ChatGPT app

Simply Business launched a business insurance app in ChatGPT in the U.S., with a separate version for the UK.

The app collects three inputs—business type, estimated revenue, and ZIP code—to generate an estimate, then directs users to its website to complete the quote and purchase.

“In 2005, we set out to change the way small businesses purchase insurance. More than two decades later, we have over 1 million customers worldwide and we are continuing to evolve our capabilities to simplify the way they research and buy insurance. Launching this insurance app in the U.S. and the UK for small businesses in ChatGPT is our latest step in meeting our customers where they are and making the insurance-buying process an easier, better and fairer experience for them.” – David Summers, Group CEO at Simply Business.

“Small business owners are already using platforms like ChatGPT to research, plan and make decisions. By safely bringing insurance pricing into that environment, we’re removing one more barrier between them and the coverage they need. We designed the app with the safeguards that customers have come to expect – this kind of rapid, responsible innovation is precisely what our global technology platform is built for.” – Dana Edwards, Group CTO at Simply Business.