AA Ireland partners with Abry

AA Ireland entered a partnership with ABRY Partners , a Boston-based private equity firm with experience across the insurance and mobility sectors.

Founded in 1910, AA Ireland offers roadside assistance and a broad range of insurance products, including car, home, travel, and pet insurance. The company employs over 700 people across Dublin and regional service locations.

The partnership aims to accelerate AA Ireland’s growth strategy, including expanding its network of AA Service Centres that provide vehicle servicing, maintenance, and repairs alongside roadside and insurance services. Abry’s investment will also support digital upgrades and product expansion to strengthen AA Ireland’s position in both mobility and insurance.

“Partnering with Abry Partners marks an exciting milestone for AA Ireland. Abry’s long history of investing across the insurance and automobile ecosystems will help us further build on our company’s legacy and expand the value we deliver to motorists across Ireland. Together we will invest in innovation while ensuring our members continue to receive the high standard of service they expect from our brand.” – Tom McIlduff, CEO of AA Ireland.

“Over the past 100 years, AA Ireland has built a reputation for reliability and trust that is second to none. We share AA Ireland’s commitment to simplifying the motorist’s journey and providing peace of mind when it matters most. Our partnership will aim to accelerate digital enablement, expand insurance offerings, and enhance the overall motor experience for drivers across Ireland and their families.” – Nathan Ott, a Partner at Abry Partners.

“AA Ireland is an outstanding organization, and we are thrilled to partner with Tom and his team in this next phase.” – David Coneway, a Principal at Abry Partners.