Dai-ichi Life backs CraftBank

Dai-ichi Life has made a ¥100 million impact investment in CraftBank , a Tokyo-based startup providing SaaS tools that streamline operations for construction subcontractors. The investment supports Dai-ichi Life’s broader sustainability strategy and marks another step in its series of impact investments aimed at driving social change through innovation.

Founded in 2021, CraftBank offers a smartphone-based platform that helps subcontractors manage attendance, dispatching, and administrative tasks, reducing workloads by an estimated 50%. The company serves over 14,000 workers and subcontractors across Japan and aims to address the country’s severe construction labor shortage.

Through this investment, Dai-ichi Life expects both strong financial returns and measurable social impact by promoting digital transformation and sustainability in the construction sector.