Allianz renews X Factor partnership for 4th year

Allianz Italy has confirmed its role as Official Partner of X Factor Italy for the fourth consecutive year. The partnership includes hosting the auditions, bootcamps, and Last Call episodes at Allianz Cloud in Milan, with the December 4th final taking place in Naples’ Piazza del Plebiscito.

As part of the collaboration, Allianz is launching a prize competition offering 42 tickets to the live shows and final, alongside a separate drawing for 150 Amazon gift cards for new customers who purchase a policy between September 18 and December 31. Fans can enter by registering at allianzxfactor2025.it and following @allianz.italia on Instagram.

The initiative is supported by a digital and social campaign tied to Allianz’s “Power of Unity” program, which promotes dialogue, optimism, and social cohesion through shared experiences like music.