Amplify launches instant-issue IUL

Amplify Life Insurance has launched Prosper IUL, a digital, instant-issue Indexed Universal Life product designed for modern consumers and FinTech partners. The product is built on insights from tens of millions of digital interactions and thousands of customer experiences, according to the company.

Prosper offers up to $2 million in coverage with instant decision underwriting, a fully automated quote-to-bind process, and both self-serve and agent-assisted application options. It combines long-term protection with tax-efficient growth potential.

Founded in 2019, Amplify Life Insurance has grown to a team of 95, reflecting 25% employee growth over the past year, based on LinkedIn data. The company has raised $45.09 million and is backed by Munich Re.