Google replaces Assurant with Asurion for Pixel Preferred Care plans
Google is replacing Assurant with Asurion as the coverage provider for its Pixel Preferred Care plans.
Starting February 24, 2025, all Pixel devices with a Preferred Care plan will have service contracts managed by Asurion Warranty Protection Services instead of Assurant. The Preferred Care plan offers coverage beyond Google’s standard warranty, including mechanical breakdowns, accidental damage, and screen repair services.
Assurant has been Google’s partner for mobile protection since at least 2015, when its CEO, Alan Colberg, highlighted the collaboration as a key step in expanding the company’s Connected Living strategy.
“At Assurant Solutions, we launched new mobile protection programs with Google and Samsung. While the programs will start small, these partnerships represent important steps in our global expansion of Connected Living.” – Colberg, Oct 2015.
Meanwhile, Samsung Care+ is administered by Servify and backed by AmTrust Financial in the US.
Bottom Line: Assurant’s Connected Living division is dependent on a handful of large telecom partners, making renewals crucial.
