Root integrates with First Connect

First Connect Insurance Services, a digital platform giving independent agents access to carriers and MGAs, is partnering with Root Insurance to offer API-powered quote and bind capabilities to agents.

The new interface streamlines access to Root’s standard and preferred auto insurance for agents in California, and the companies plan to expand the First Connect offering in 25 additional states by the end of October.

After an agent enters basic customer details, the new streamlined process pulls data on drivers and vehicles and, after considering state minimums and previous customer coverages, offers a policy type and deductible. Once logged on to First Connect, agents can work across all their devices without being required to enter additional carrier credentials.

The two companies plan to roll out the new streamlined quote and bind process to independent agents in additional states in the coming months.

“First Connect is committed to providing independent agents with access to leading insurance products and the technology they need to succeed in all markets. Adding a leading insurtech like Root, renowned for delivering a simple insurance purchasing process, is a natural fit for our platform and a win for the agents we support.” – First Connect President Aviad Pinkovezky.

“The independent agent channel presents a unique opportunity to reach more drivers. First Connect’s technological prowess and productive independent agent community make them a natural partner for building a seamless and secure interface and further diversifying our distribution strategy.” – Jason Shapiro, Senior Vice President of Business Development at Root.