bolttech partners with Back Market
bolttech announced its partnership in Japan with refurbished device marketplace, Back Market. The partnership, which marks one of bolttech’s first commercial launches in the country, will deliver embedded device protection to Back Market’s customers.
The jointly-created device protection service ‘Back Up’ will provide Back Market’s customers with complimentary data recovery service for damaged phones and dedicated repair. ‘Back Up’ offers comprehensive protection plans covering everyday risks such as breakage, corrosion, and liquid damage.
“We set up a dedicated local team in Japan last year when we noticed a growing interest in refurbished smartphones in Asia Pacific, with customers keen to explore the benefits of the circular economy and creative ways to extend the lifespan of their devices. We’re excited to build on this partnership and celebrate the launch of ‘Back Up’ with bolttech in Japan. We hope this gives customers even greater peace of mind that their devices can be further protected against unwanted damage.” – Thibaud Hug de Larauze, Chief Executive Officer, Back Market.
“As one of the leading insurance markets in the world, it’s exciting to see a growth in demand for insurtech solutions as customers in Japan seek more ways to protect the things they value. Back Market is an important partner for bolttech, and we couldn’t be more thrilled to celebrate this launch milestone with them.” – Philip Weiner, Chief Commercial Officer, Asia and Europe, bolttech.