Prudential partners with Mercado Libre

Prudential International Insurance and Mercado Libre, “the largest e-commerce ecosystem in Latin America,” are announcing a partnership in Brazil where consumers can purchase a mix of the insurer’s term life insurance, funeral coverage and accident and health protection.

The offering is powered by Argentinean life insurance startup Klimber, and Swiss Re is also in the mix.

“By leveraging the Mercado Pago platform, we will reach millions of new mass market consumers. It’s an exciting step forward. We want to make sure we are reaching customers in the way they prefer to do business, whether that’s one-on-one with one of our representatives or a fully digital and intuitive experience. With Mercado Pago, we’ve made a huge leap that not only allows us to fulfill that goal, but to offer customers the right products at the right price points.” – Federico Spagnoli, regional president for Latin America, International Insurance.