QuinStreet and AutoWeb partner to support car buyers

Performance marketing company QuinStreet and car-leads supplier AutoWeb announced a strategic relationship to provide AutoWeb’s visitors with access to QuinStreet’s online car insurance search capabilities and solutions, enabling consumers to easily compare and shop for the best auto insurance policies for the cars they are interested in buying. The solutions leverage QuinStreet’s best-in-class insurance information and provide car shoppers with real- and near-time access to insurance products to optimize the cost of car insurance. The companies plan to expand the relationship over time to include comparison shopping for loans, credit cards, and other relevant products.

Now, prospective car buyers using AutoWeb digital properties can easily access QuinStreet’s auto insurance marketplace products to research and compare options when they identify a vehicle of interest.

“As we are constantly evolving our product offerings to support the needs of dealers, OEMs and consumers, we can add real value to the car-buying process by supplying as much relevant information as possible when shoppers research potential purchases. By seamlessly providing the information shared when requesting vehicle pricing, we are able to facilitate convenient access to QuinStreet’s leading car insurance comparison tool.” – Dan Ingle, COO of AutoWeb.

“AutoWeb provides an engaging and informative user experience for consumers during the car-buying process. Incorporating access to QuinStreet’s car insurance shopping products enhances customer service and facilitates a shift in insurance purchase decision-making so that the cost is factored in at the front end, rather than as an afterthought.” – Brett Moses, SVP at QuinStreet.

Bottom Line: in the space of DealerPolicy.