The Ugly Duckling

In an interview for SearchCIO, SVP and CIO at Aflac, Julia Davis, said their customers want to work with them the way they work with Amazon. Quoting…“And this insurance company that’s…

A (Worthy) Opponent Called Customer

Personal notes following three f2f meetings with insurers, two success stories, and one bundle strategy * I recently learned that the industry looks favorably upon Insurent and Trupanion, primarily because…

The Other Side of Quality Leads

I’m a fan of big titles. However, one of the many complaints about EverQuote is that it sells customers’ data to third parties that are not insurance-related. Personally, I found…

Too Big To Fail Fast

I was a Gerber baby!   Nothing spells heritage more than “Just like my mom used to do.” Marketers leverage heritage to create nostalgia, validate a price premium, and form an…

Insurtech is Not Well

Personal notes following a week that saw Knip branding, Lemonade Facebook Reviews and Guild go down.   Chicken soup for the savior My thoughts on the implications of the Knip-Komparu…